Campaign:
Nationwide - “The Stories of Dale Earnhart Jr.”
Media
Social Content: Branded Entertainment Series
Role:
Story Concept, Art Direction
Synopsis:
Dale Earnhart Jr isn’t just the son of the late NASCAR legend, he’s a man who fought his way to the top without much help from his renegade father.
The Stories of Dale Jr. is a branded entertainment series that tells the personal journey of NASCAR’s biggest racer in his own words.
